The National Parenting Center

SEAL OF APPROVAL WINNER

Fall 2013

Kindness Kingdom

Of all the products tested this summer the surprise hit had to be Kindness Kingdom that slipped in under the radar and grabbed testers attention. The game is centered around princesses, knights and a queen, always a good place to start. What happens as the game unfolds and pieces move around the board is a lesson in manners and etiquette. The game cards and questions use different categories and trivia to teach good manners, life-lessons such as kindness and other good behavior and protocol. The package is delightful, it’s simple, colorful scene is very appealing and attractive. The game is very easy to learn and features charms that players collect for their bracelets. As you might imagine this is a game that is geared to little girls. The best benefit of this game comes afterwards when seated at the dinnertable when children want to show off what they have learned.

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Recommended Age: 5
Price: $ 35

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 10th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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