The National Parenting Center

SEAL OF APPROVAL WINNER

Holiday 2019

Lionels Disney Frozen Ready-To-Play Train Set

Lionel is a revered name when it comes to train sets. Now they are partnering with Disney to bring the magic of the smash hit Frozen to the electric train world. Testers were delightfully surprised to see Lionel select a movie that stars girls. With that said, this is not a girly toy or experience. The train set’s sounds and animated characters, are not centered on Anna or Elsa, which helps make it quite gender-neutral. When you use the remote, you can activate sound clips from the movie. Olaf speaks and skates in a circle! It is quite adorable and both parents and kids were enchanted. There are also realistic train sounds to complete the experience. Parents got a good feeling right away during assembly that the train tracks are really durable and flexible, but also strong. Children may manhandle them trying to put them together and they should hold up well. The tracks can be configured three different ways giving the child a variety of ways to play which helps maintain interest. And, wow, this train is fast! It’s not a small set, but it sure does fly around the loop backward and forwards. It is very responsive to the remote control. Reviewers expect that this is going to be unwrapped to squeals of delight.

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Recommended Age: 4 and Up
Price: $ 99.95

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 10th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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