The National Parenting Center

SEAL OF APPROVAL WINNER

Fall 2010

MobiGo Touch Learning System

There are many electronic learning toys on the market to choose from. Some have built-in screens, others attach to the TV. Some emphasize reading, others focus on writing. The MobiGo Touch is the new hybrid of all these features and our testers loved it. It looks like a larger version of a grown up mobile device. VTech has made it small enough to fit in a child’s hand while ensuring that is was big and sturdy enough to take a beating. The touch-screen offers superb images, but what really stands out here is the slide-out keyboard. The games work with either the screen or the keyboard and while they are playing with it they are learning how to use a QWERTY layout. More than a handful of parents commented wryly that their kids were developing advanced texting skills for their teen years.

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Recommended Age: 3 to 8
Price: $ 59.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

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Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

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June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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