The National Parenting Center

SEAL OF APPROVAL WINNER

Holiday 2019

Myla the Magical Unicorn

VTech really hit the hot trend nail on the head with a robot unicorn. Myla the Magical Unicorn quite possibly answers every single unicorn fan’s wishes delivering the Wow factor in spades. Right from the outset there is no denying that Myla the Magical Unicorn is cute and well-crafted. Though it is not a cuddly plush doll it is still soft to the touch and has warm, interactive voice. Now let’s get to the tech. One the highlights is certainly the color changing wand/make up applicator. Myla is full of color changing body parts — eyes, a color-changing horn, wings and hair all of which your child controls with the wand. A parent appreciated detail about this technology is that it teaches primary and secondary colors by allowing children to blend colors. For example, when they use the wand on the color palette, the can see how red and blue make purple. The other tech feature is the microphone. When a child holds it under Myla’s chin, it starts up original songs and children can perform duets with their unicorn. So cute! Finally, on the lower tech side, Myla’s mane is fun to braid there are 3 different colored fabric strands – one of the strands lights up! Your child can also accessorize with the included hair decorations, which as a bonus, encourages fine motor skills and creativity. Testers felt that given the impressive amount of technology and imagination play it delivers, Myla is well priced and would make a great holiday or birthday gift.

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Recommended Age: 4 and Up
Price: $ 59.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 10th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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