The National Parenting Center

SEAL OF APPROVAL WINNER

Holiday 2009

On The Fly™ Starter Kit


A truly great concept that our testers felt was a long time in coming. Thrilled that there was finally an easy way to warm a bottle on the go. The cow print is very stylish and caught everyone’s eye. The packaging, which shows the product off so well got very high marks from our testers. The directions are easy to follow and the whole system is quite intuitive. Parents reported that it takes about 30 minutes to warm up the bottle, but that it stayed warm for up to eight hours! That’s pretty remarkable by any thermal measurement.

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Recommended Age: 0 to 2
Price: $ 30

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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