The National Parenting Center

Teethease

Teethease

Don’t be fooled by the familiar appearance of keys on a ring, this is not your average teething toy. Teethease is made of a very durable, flexible and soft material that sets it apart from others on the market. Most teething toys are made from hard plastic making this far more comfortable to chew on. […]

Razor DeltaWing

Razor DeltaWing

Razor’s DeltaWing offers an advanced scooter design that puts a unique spin on traditional ride-on toys. This 3-wheel device, with a larger than average front wheel, provides a more challenging riding experience yet at the same time it delivers a smoother ride. Testers were impressed with how well made the DeltaWing was with its smooth

Razor GFD Fury

Razor GFD Fury

If you have a Fast and Furious Fanatic in your home who has a need for speed that just can’t be quenched with skateboards, scooters and the like, then be prepared for this to be the next thing they beg for. This go-kart is not for the faint of heart of the thin of wallet

Worry Eaters

Worry Eaters

Testers had high praise for this cute, innovative, and remarkable childs “toy.” Worry Eaters serve a very useful and helpful purpose in a very subtle way while being fun and amusing at the same time. Kids are often plagued with worries and cant or dont know how to express them. Worry Eaters are an excellent

Razor Jr. Kitten Kix scooter

The Razor Jr. Kitten Kix is a starter scooter with a wide solid base and three wheels for stability but all of that is secondary to the main attraction of this scooter – the creative and unique handlebars that look like big kitten paws. Parents told us with an appreciative smile that even the most

ScrunchMap

ScrunchMap

When it comes to maps, not everything is Google-ized. There once was a day when maps were heralded, honored and impossible to fold. Perhaps we have entered a new age of map appreciation with the ScrunchMap. A map that begs be wadded up, folded, or shoved in the back of a desk or backpack without

Born Free Bottle Genius

Born Free Bottle Genius

You probably own a coffee maker, some might call it an indispensable part of the kitchen. According to our testers if you have a baby who bottle feeds this should sit right next to the coffee maker. All the tedium of scooping, measuring and heating are taken care of with the touch of a button

Summer Infant 3DFlip Stroller

This stroller is a testament to superb engineering and was undoubtedly created to answer the needs of today’s parents. The list of must-have features is pretty straightforward. It must be sturdy, it must handle well and it must be lightweight. There are others but according to our testers these are big three. Summer Infant has

Jenga Giant

Jenga Giant

Jenga has always been a great test of strategic thinking and steady hands, with Jenga Giant the stakes have just gotten bigger, much bigger! This super-sized version of the classic is the exact same game right down the pieces which are well-crafted, smooth to the touch and quite substantial. The puzzle starts out three feet

FlipStir Puzzle

FlipStir Puzzle

As brain teasers go, the Rainbow Flipstir Puzzle found the perfect middle ground – simple, yet challenging enough to engage without being too frustrating. The puzzle requires focus and a steady hand to complete since the pieces are encased in a clear plastic cylinder that is sealed shut. The only way to touch and manipulate

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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