The National Parenting Center

Kidoozie Zoom n Go Car Carrier

Kidoozie Zoom n Go Car Carrier

This truck, and all the parts that come bundled with it, struck parents as being exceptionally sturdy with colors and stickers that are extremely eye-catching and quite appealing. The general consensus among testers was, What’s not to love about this toy? It’s a truck. It’s big. There are two cars you can maneuver on/off the […]

Viking Toys Bucket House

Viking Toys Bucket House

Parent testers were consistently impressed with the quality design of this toy set. They told us how much they liked the plastic material of this toy which is BPA free and dishwasher safe, making cleaning this toy much easier. They also appreciated that International Playthings kept them in mind when packaging this set into its

BLAMtastic Booty BLAM Diaper Rash Prevention and Relief SPRAY

Booty BLAM was a hit with testers who found this diaper rash spray made the diaper changing process faster and easier. It is never a fun job to be the parent that has to apply stinky and sticky diaper rash preventative or treatment cream. Parents found that using this spray was easy, quick and, according

Colors, Shapes & Counting Board Book

Rock N Learns Colors, Shapes & Counting is a great learning tool for toddlers who are starting to recognize and understand these educational building blocks. The book is made out of sturdy cardboard that can withstand a lot of wear and tear from an active toddler. The illustrations throughout the book, are very colorful and

Alphabet Als Board Book of Words and Rhymes

Unanimously positive reviews from testers have helped Rock ‘N Learn earn yet another well-deserved Seal of Approval. This sturdy 15-page board book with thick, colorful pages engages children with bright illustrations that appeal perfectly to the intended age group. Each page features a letter from the alphabet in a bold square in both upper and

The Fresh Air Crib Liner

The Fresh Air Crib Liner

Testers found this crib liner to be an excellent alternative to traditional crib bumpers. Many parents told us that it eased their anxiety and worry about their baby suffocating in the thick fabric of a standard cloth bumper. The mesh is extremely breathable, if the baby were to become pressed against the liner suffocation would

Just Born Deluxe and Simply Secure Swaddle Blankets

One of the first things nurses will teach you in the hospital after you baby’s been born, is how to swaddle your newborn. There are all kinds of methods for wrapping your baby up snugly in those first weeks. Triboro Quilt has thrown out all that fumbling around with a super soft, sturdy, adorably designed

Playtime Pond

Playtime Pond

This soft play mat was a baby magnet. Our little testers loved exploring all of the different sounds and textures the Playtime Pond includes. Child after child were perfectly content and happy to spend long periods of time just sitting on the mat, shaking the animals and smiling at the sounds they made. It was

Skip n Toss Beetle

Skip n Toss Beetle

We all want our kids up and moving, learning at an early age that physical activity is fun and essential. This is especially important in an age where screens of all types can lull us into a zombie-state. The Skip ‘n Toss Beetle is the antithesis of inaction. The combination ring toss/jumper was a child

Disney Miles from Tomorrowland Rockin Rocket Game

If you have young children who are starting to show an interest in games (that aren’t on an iPad) here’s a fun, hands-on place to start. Parents instantly appreciated the build of the game itself, strong and able to withstand the less-than-delicate touch of preschoolers. The idea here is to stack, shift and transfer objects

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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