The National Parenting Center

SEAL OF APPROVAL WINNER

Spring 2018

Sleepea

Happiest Baby is back with a follow up to their award winning Snoo, a robotic bassinet. Sleepea is about as far from the high tech wonder Snoo is but that doesn’t mean it wasn’t met with appreciation by our newborn babies and their parents. Sleepea makes swaddling your child a super fast and easy proposition. Let’s face it, sometimes swaddling can get everyone tied up in knots with less than stellar results. Sleepea insures that you’ll get a perfect swaddle every time. The method is really quite simple, lay your baby down on top of the Sleepea, use the “smart inner band” to gently but firmly pin babys arms against their body, and then zip the Sleepea right up to the neck. Parents felt that Sleepea was snug, not too tight and not too loose. The material is a quite breathable mesh so overheating is not a concern. It is kind of amusing to see Happiest Baby follow up a $1200 item with a modest $24 product but both are all about giving your baby the best chance for a good night’s sleep.

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Recommended Age: 0 to 6 mos.
Price: $ 23.95

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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