The National Parenting Center

SEAL OF APPROVAL WINNER

Holiday 2017

Suncoat Girl Nail Polishes

Children who enjoy dress-up play, but arent quite ready for real nail polish, will be excited about the Suncoat Girl Nail Polish set. The colors are truly unique, unlike many child polish sets that only have bright primary colors. These are soft, muted colors that also have a hint of glitter. Parents liked that these polishes were water-based and non-toxic. Little girls in our testing centers were excited to play “Going to the spa” just like Mommy! The nail polish dries quickly, leaving little chance for smudging off kids’ nails onto furniture, clothes, etc. Testers felt a real upside to this product is that the polish peels off in one piece when you want to remove it. This means you do not need to use nail polish remover, which is harsh and abrasive for young children. Also, it eliminates that flaked-off look that usually happens within a day or two of applying most nail polish.

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Recommended Age: 3+
Price: $ 8.5

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 10th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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