The National Parenting Center

SEAL OF APPROVAL WINNER

Fall 2018

ThinkBox Lava Rocks

Looking for a fun way to get your kids excited about geology? How about a project where they can watch what typically takes ages occur, happen in front of their eyes in just a few days? ThinkBox Lava Rocks is a quick-start project, the initial set up literally takes five minutes, yet it provides days of fun. Your kids who will be amazed watching their crystals grow and change. The instructions are simple to read, written in large text, with the individual steps clearly mapped out even for early readers. Everyone loved how the rocks come in different sizes and colors resulting in different colored crystals and shapes. In today’s day of immediate gratification, parents felt that the slower pace of checking in a couple of times a day and observing changes was a great lesson. Reviewers thought the packaging was fantastic and added to the appeal of the product. They also appreciated that it comes with everything you need and that it all fits into a small box. The $15 price was seen as fair and more than appropriate.

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Recommended Age: 8 and Up
Price: $ 14.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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