The National Parenting Center

SEAL OF APPROVAL WINNER

Fall 2011

Velcro Kids Craft Creations: Lion & Panda, Monkey & Elephant, Penguin & Polar Bear, Walrus & Whale


Velcro has been around for so many years and yet our testers found these craft kits to be new, fresh and exciting. The package is descriptive and appealing and parents loved that the kits did not require scissors, tape or glue making it virtually fool-proof. After assembling the animals then its time for creativity to take over. Children played alone or together with a friend (there are two characters in each kit), this was wonderful for social interaction and working together. The common theme among testers was that they could not remember discovering a craft kit that was so easy to do with their children, did not make a mess, was easy to set up and clean up and was so engaging that their kids couldn’t wait to do, all for well under $10.

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Recommended Age: 5 and Up
Price: $ 5.99

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '23

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 10th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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