The National Parenting Center

SEAL OF APPROVAL WINNER

Spring 2015

ALEX Toys Ultimate Sketch It Nail Pens Party

If you have a pre-teen, tween or teenage girls odds are it will only take one glance at this nail themed craft kit to be hooked. Testers could not wait to get their hands (and nails) on this and once they did they discovered that the possibilities were endless. There are lots of suggested designs inside the box. Some savvy kids pulled up Pinterest to search for more ideas. To say they were into it would be an understatement. Parents liked that if you make a mistake the paints come off easily. They were also pleasantly surprised at the durability of the product. Even toenail painting, which notoriously lasts the shortest amount of time, stayed on longer than expected with no chipping. Testers were unanimous in their sentiment that this will be a big hit at slumber parties.

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Recommended Age: 8 and Up
Price: $ 37.5

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HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '22

FALL ‘22

HOLIDAY ‘22

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 11th

June 24th

September 23rd

Testing Ends

April 24th

July 31st

October 30th

Report Issued

May 10th

August 17th

November 16th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

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