The National Parenting Center

Books for Children

You Are Extraordinary

Wonderbly is a line of personalized books are true keepsakes that you and your child will treasure. It all begins on the Wonderbly website which is beautifully designed using great color schemes, easy to navigate buttons, and several different options to tailor your search to your specific age range or topic of book. Once the […]

Highlights Puzzle Readers

Highlights Puzzle Readers

There is an excellent reason that Highlights has been around for a really long time; it’s timelessly awesome. As brands go, not many evoke the warm fuzzy feeling in parents who are delighted to share a piece of their childhood with their kids. Highlights Puzzle Readers combines stories with activities like finding the hidden objects

A Loveliness of Ladybugs

A Loveliness of Ladybugs

A Loveliness of Ladybugs is a bright, colorful, wonderfully illustrated learning tool that also happens to be an adorable book. The vivid nature of the pictures certainly caught the attention of children. This came as a pleasant surprise to parents who told us those same kids were previously drawn almost exclusively to electronics and not

The Highlights Book of Things To Do

The Highlights Book of Things To Do

If you have children at home and are running out of ideas to keep them busy and learning this book from one of our tester’s all-time favorite companies, Highlights, is an absolute must. Highlights just gets it. Right in the introduction, they make clear that they wanted to create “and activity book that captures everything

100 Animals Book

100 Animals Book

LeapFrog hits the mark again with their 100 Animals Book. With its outstanding durability, superb ease of use, and excellent price point, parents gushed, calling this a genuinely top-notch educational toy for young kids. LeapFrog knows this age group well, so they make this book with thick, bendable pages that dont get creased or torn

The Book of Cultures

The Book of Cultures

The Book of Cultures is an exceptional way for families to begin and/or continue meaningful conversations with their children about different cultures around the world. There are maps, stickers, games, stories, downloadable goodies, and much, much more. A family can spend an extended amount of time getting to know one culture after another and discussing

Were Better Together: A Book About Community

We’re Better Together: A Book About Community by Eileen Spinelli does a stellar job of educating young minds, ages 2-5, about the great things that can be accomplished when people work together. Parents were enthusiastic, calling this is a must-have book for your child’s library and one you will want to return to again and

Noahs Ark: A Hidden Pictures Storybook

Noah’s Ark: A Hidden Pictures Storybook is a wonderfully written and beautifully illustrated book that will delight and intrigue children of all ages. The quality of this book is superb. It features a hardcover with solid, thick pages, so you don’t have to worry about children easily ripping or bending the pages. Parent after parent

WoW! What a Trip!

WoW! What a Trip!

Wow! What a Trip! written by Susan M. Tarrant and illustrated by Susan Lavalley, is a beautiful book created to help explain to a child or children that a new baby is coming to join the family. It helps get older sibling(s) excited about their new title of big sister or big brother while going

Quiet/Busy Books

Quiet/Busy Books

The Educating Amy’s Quiet/Busy Book is a wonderfully crafted, handmade, Montessori-inspired experience for your little one to explore during independent play. It does a terrific job of meeting developmental needs while encouraging imagination and teaching children valuable skills such as using different snaps, zippers, buttons, buckles, and Velcro. Kids can explore everyday life activities using

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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