The National Parenting Center

Seal of Approval Report

Tooth N Gum Wipes

Tooth N Gum Wipes

Teeth, or should we say tooth brushing in some cases, is a confusing subject for many first time parents. They know that they need to care for their baby’s early teeth but traditional tooth brushes aren’t made for such small delicate mouths. Along comes the Tooth ‘N’ Gum Wipe. This product is really quite simple […]

The Amazing Squishy T. Rex

Totally unique and utterly ingenious is what parents had to say about this new toy from SmartLabs. Inside the very colorful and alluring box you will find your very own T. Rex with visible anatomy including squishy internal organs and tongue. First impressions were that the pieces are nicely molded and go together well. There

Despicable Me 2 Minion Dave

Back for the sequel, this remarkably spot-on reproduction of the Dave character from the film was a crowd favorite. Minion Dave has loads of unique responses at the ready when your child does any number of actions with the action figure. There are phrases and sounds spoken and uh, expelled, but the most popular effect

Despicable Me 2 Fart Blaster

Really? The National Parenting Center is giving its Seal of Approval to a Fart Blaster? Here’s the deal, when faced with a flood of reviews from parents reporting to us that this was their kids favorite toy, the one that gave them hours of fun and laughter, the conclusion was irrefutable. The Blaster itself is

Smart Fellow Pegging Game

It’s never too early to learn that round pegs don’t fit in square holes and visa versa. This very early building set is actually a game that challenges children with various building tasks. There are 20 puzzle cards that range from 1 to 3 based on difficulty. The front of the card shows you the

Imaginista Tape Style

Imaginista Tape Style

Young girls really embraced the opportunity that this craft kits provides, the chance to make all kinds of duct tape jewelry. It really is a do-it-yourself activity kit where, with a little help from the instruction booklet, you can make just about anything you can imagine, as long as the supplies last. Girls liked working

DJ Rock Dock

DJ Rock Dock

Got a kid who loves their iPod or MP3 player? That was rhetorical, of course you do. Here is a kit that brings together a hands-on building experience with a finished product that makes their music player a quasi-boombox. For any child who loves to find out how things work, especially when it comes to

CrossWays

CrossWays

It didn’t hit us at first but after numerous testers described CrossWays as a hybrid version of checkers it started to make sense. That said, there are some truly significant differences to warrant consideration and inclusion of this game in your family game nights. There is loads of strategizing going on during the course of

Tapple

Tapple

One of our favorite games of this testing period, hands down. Actually hands down is an apt phrase for this game. The whole idea here is to race against the clock, and your opponents, to call out things that match the category and then slap down the corresponding first letter. It is fun, it is

Emmas Karate Class

Emmas Karate Class

Legos have traditionally been either gender neutral (Classic blocks and Duplo) or male oriented building sets. Seeing this obviously girl-centric building and play set delighted parents of little girls who were excited to introduce it to their daughters. The fine motor skill development that Lego is famous for along with concentration and balance are all

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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