The National Parenting Center

Toys that Teach

Learning Friends 100 Words Book

The Learning Friends 100 Words Book upon first glance really looks like your typical word, hardcover, talking book. The packaging is simple and efficient. However, with the flip of a switch the star button lights up, and it becomes an awesome interactive learning tool. LeapFrog has packed so much learning fun in here. It expertly […]

E-Blox Circuit Blox-72

E-Blox Circuit Blox-72

Want to give your kids a terrific hands-on experience with circuits and electricity, look no further! This brilliantly designed kit has easy to understand instructions that your child can quickly dive into on their own (or with you). There are several starting projects outlined to introduce the concepts and functionality of what the kit can

Dig it Up! Wild Animals

If you’re a nature-minded parent with kids who are fascinated by wildlife, then MindWare’s Dig it Up! Wild Animals is going to be right up your alley. A great way to introduce archaeology and zoology to curious, young minds. You will find twelve eggs hiding varying wild animals in the box. Children unearth the animals

Crayola Color Chemistry Lab Set

Crayola continues to be the brand parents know they can count on and they delivered yet again with the Color Chemistry Lab Set. The packaging features their trademark bright colors, is easy to open and well organized so the items can be stored in the original container. The experiment booklet has easy to follow instructions

Scouts Learning Lights Remote Deluxe

At first glance, the Scout’s Learning Lights Remote Deluxe seems like your typical child hands-on toy but oh, it is so much more than that. We’ll start with the fact that it features multilingual options for both Spanish and English. The Spanish channel teaches popular words and phrases. There are two different modes for your

My Peek-a-Boo LapPup

LeapFrog has another hands-down winner with My Peek-a-Boo LapPup. Some might dismiss this as just another electronic toy for babies, that would be a huge mistake. The ingenuity of the My Peek-a-Boo LapPup is out of this world. For us, watching a 6-month-old easily grasp and play with this toy within moments of seeing it

Shifu Plugo - Count

Parents always appreciate and are impressed by companies that think outside the box. In this case, PlayShifu gained their admiration for the way they successfully combined technology with real hands-on experience. Math, problem-solving, critical thinking and comprehension skills are engaged and challenged in ways worksheets just cannot do. Parents will need to be involved in

Shifu Plugo - Link

Shifu Plugo – Link is a fresh new, exceptionally creative game that will keep your child entertained with this hands-on experience while they are also learning by engaging them with problem-solving challenges. You will need a tablet to run this on. The first step is to download the app and then set up your child’s

Butterfly Farm

Butterfly Farm

Butterflies are one of nature’s miracles, not only are they pretty and the whole caterpillar metamorphosis thing amazing, but their ability to bring joy to the faces of children is a sight to see. Insect Lore gives parents the opportunity to bring the entire butterfly experience home for your kids to witness and marvel at.

Brick Mates Stack By Numbers

Brick Mates Stack By Numbers

Brick Mates showed up in our testing centers and were quickly embraced as a fun, interactive, hands-on toy. Parent testers raved about the ingenious combination of play and educational value, not to mention the fact that their kids willingly putting down their screens to play with and create 3-D pieces of art. Stack by Numbers

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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