The National Parenting Center

Toys that Teach

Shifu Plugo - Link

Shifu Plugo – Link is a fresh new, exceptionally creative game that will keep your child entertained with this hands-on experience while they are also learning by engaging them with problem-solving challenges. You will need a tablet to run this on. The first step is to download the app and then set up your child’s …

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Butterfly Farm

Butterfly Farm

Butterflies are one of nature’s miracles, not only are they pretty and the whole caterpillar metamorphosis thing amazing, but their ability to bring joy to the faces of children is a sight to see. Insect Lore gives parents the opportunity to bring the entire butterfly experience home for your kids to witness and marvel at. …

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Brick Mates Stack By Numbers

Brick Mates Stack By Numbers

Brick Mates showed up in our testing centers and were quickly embraced as a fun, interactive, hands-on toy. Parent testers raved about the ingenious combination of play and educational value, not to mention the fact that their kids willingly putting down their screens to play with and create 3-D pieces of art. Stack by Numbers …

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Brick Mates Lock & Learn

Brick Mates Lock & Learn

Brick toys are perfect for little hands to develop fine motor skills, creativity, and confidence, and the Brick Mates Lock & Learn is no exception. Lots of puzzles for little ones will inevitably end up with lost pieces that are either never found or found in the middle of the night by your bare foot. …

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Smithsonian Newtons Cradle

Smithsonian Newtons Cradle

You’d be hard-pressed to find anyone younger than 70 who hasn’t at one point been entranced by this desktop “toy” and with good reason. Newton’s Cradle (most testers admitted to not ever hearing its name before) is a hands-on physics experiment that holds a fascination for kids as well as us “older” folks who still …

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Blipblox

Blipblox

Blipblox is an honest to goodness music and sound synthesizer, and music mixer made especially for kids and is, without a doubt, one of the most unique “toys” we have ever seen. No prior musical experience is required. Kids and adults of all ages can easily play, learn and experiment with synthesizing electronic music and …

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STEM at Play™ POWER!

STEM at Play POWER! Snap Circuits are an excellent addition to any inquisitive, budding engineers collection! It comes in a colorful box that is well-designed and doubles as a storage container. It also comes with everything your child will need to get started right away thanks to the easy to follow instructions. There are 19 …

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LeapBuilders ABC Smart House

Tester after tester agreed that Leap Builders ABC Smart House is an ideal toy for young babies and toddlers who are learning colors, letters, numbers, shapes, and animals. The toy is made up of brightly colored, chunky building blocks. The Smart House also comes with an all-important Smart Star Cube. When kids put certain blocks …

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SmartGames Brain Train

SmartGames Brain Train

If youre in the market for an educational, fun, and stimulating toy, then Smart Games Brain Train is for you. This is a high quality, excellent toy that parents raved about for numerous reasons. The design of the train is marvelous, and the toy itself has a nice, solid feel to it. Kids found it …

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HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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