The National Parenting Center

Musical Eggs

HABA’s Musical Eggs are a set of five colorful wooden eggs, each producing a different sound. They rattle, whistle, jingle, and click. At their core they are simple rhythm devices that let children make music or keep the beat with music or nursery rhymes or whatever track may be playing in their head. Kids loved […]

Munchkin Swaddle Angel Blanket

When you swaddle your baby you want it to be in the softest possible fabric. Munchkin knows this and has produced an aptly named Angel Blanket that surrounds your baby in superbly soft, breathable material. Crafted from bamboo, the softness is really something you have to feel to believe. Moms described the designs as elegant,

Skylanders SWAP Force

We’re not sure when it became official but is there any doubt that Skylanders is a mega-hit of mega-proportions? The frenzy to play with this newest version of the wildly popular game in our testing centers was intense. The popularity is clearly off the charts but more importantly, after spending time with the game, parents

i-Mat

i-Mat

One of the runaway favorites of this testing period was this interactive play mat from Creative Baby. Parents raved how this mat, with four interlocking sections, was engaging, inviting and just plain fun. There are animals and environments pictured on the thick rubber mat. The animals are divided by regions allowing your child to see

Twinkle Top Treehouse Playset

The old adage that good things come in small packages holds true with the Twinkle Top Treehouse. The small package really does belie the creative and imaginative fun that lies inside. The 3D house is built with colorful foam pieces. Remarkably, again for such a small package, there are 274 pieces in this set. It

FISHER-PRICE® CHATTER PHONE TALKING GAME

Parents had a nostalgic flashback when they saw this toy phone. A classic toy design from their childhood from a brand they grew up with. The play pattern offers children an interactive, engaging experience with loads of positive encouragement and fun. Included are a variety of games that teach numbers, animals, sounds, counting and matching

FISHER-PRICE® I-JIG™ INTERACTIVE ELECTRONIC PUZZLE SYSTEM

The jigsaw puzzles you and your child may be familiar with are about to take on a whole new level of interactivity. Now instead of a singular focus on putting the pieces together to complete the puzzle, there is a second level, one that includes games and activities. The puzzle pictures are age appropriate and

Tiggly Safari

Tiggly Safari

Having children physically interact with apps on the iPad using physical objects is both novel and exciting. With Tiggly Safari children are given four shaped objects with magical properties. Or at least that’s how our testers saw them. When prompted, children grab one of four colorful, plastic shapes (circles, squares, triangles and stars) and place

Tiggly Stamp

Tiggly Stamp

Tiggly Stamp and its companion Tiggly Safari are marvelous examples of what app developers can do when they think outside the box. Tiggly Stamp involves creating seasonally themed scenes, with four basic shapes that magically help users form more than 80 animals, fruits and objects. You simply tap one of the colorful plastic shapes on

90 Eagle Series Zipline Kit

How cool is this? Your very own Zipline! Testers were so excited, we had nonstop lines waiting for turns to try it out.. You’ll need 90 feet of space between two sturdy trees to start. Once you determine that your yard qualifies, you are just thirty minutes away from zipping down your very own line.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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