The National Parenting Center

Toys, Puzzles, Dolls and More

Disney Frozen Cool Tunes Sing-Along Boombox

The Frozen franchise is such a smash hit that once we saw it in our testing centers we knew that it was going to be a magnet for little girls. The magical hold that the music from the movie has is perfectly suited for a boombox that lets children sing along with the runaway hit […]

Delightful Dollhouse

Delightful Dollhouse

If your children are ready for a full-sized dollhouse, one that will take a permanent place in their room or playroom, then you will want to set your sights on this. Parents were thrilled to learn that there are no tools required in assembling the dollhouse. Also, there are no right or wrong ways to

Girlmazing Radio Control

Girlmazing Radio Control

Let’s face it, 99% of R/C cars and vehicles are designed for boys as if girls don’t drive or care about cars. According to our testers only 1% of companies have the guts to buck that trend so kudos to Jada Toys. While there are some cars that are surely gender neutral, this one is

HyperChargers Radio Control

Radio controlled cars are always fun and a blast to take out for a spin either in the neighborhood or the park. The problem historically has been battery life. In particular the way they either burn through regular batteries or require constant recharging. This sleek looking car has a special alternative means of charging that

BalanStix

BalanStix

Balance and dexterity are something many parents would like to have their children develop. There are sports like gymnastics that build those skills but can a toy do that? Creative Concepts has introduced BalanStix and according to our parent testers they have created something that gives children the tools to develop not only those skill

Lalaloopsy Girls Crazy Hair

Lalaloopsy Girls Crazy Hair

Many of our parent testers were familiar with Lalaloopsy dolls and were excited to see this new hair play edition in our testing centers. Right from the start they were very happy with the quality of the doll itself. Each doll impressed as being put together well, with fun details, great hair and beautiful brightly

Scouts Learning Lights Remote

Scouts Learning Lights Remote

Our young testers loved playing with Scout’s Learning Lights Remote. Shaped like a real remote, this one has a screen with different shapes that light up. What’s more is that the top lights up just like a real remote. There are also numbers on the bottom and a menu in the middle with four different

The Beatrix Girls - Country Tour

Girls just flipped over these dolls that break the stereotype mold. Dressed fashionably but not skimpily, parents felt good about the message that was being delivered. Imagination play can be about dreaming big, in this case being in a successful band, and living life to its fullest. There is something about the big head, the

PBS Kids My Country Jumbo Puzzle

It is no secret that the geographic literacy of young people in the US is woefully inadequate, which is why we were so delighted to see this puzzle map in our testing centers. Right from the start testers liked the lessons their kids received by learning, in a hands-on way, all the states and where

Modarri

Modarri

For kids who love to create and personalize toys they can play with after the building is done, Modarri is a dream come true. Each Modarri set comes with several different car parts and a hex tool to put the car together. Young testers were able to build their cars without any assistance which was

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’24 February 15th March 13th April 19th May 8th
FALL ’24 June 1st June 24th July 31st August 15th
HOLIDAY ’24 September 1st September 24th October 31st November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* The Seal’s winners will be announced in a media release distributed to over 4,700 media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report is forwarded to buyers at over 350 major retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report is featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor, and more. Results are based on both statistical averaging and comments received by testers.

There was three testing periods each year:

Each submission was accompanied by a small product testing fee (we offered multiple submission discounts). This fee covers the cost of testing, nothing more.

FYI about the Seal of Approval

* The Seal’s winners was announced in a media release distributed to over many media outlets, including Facebook, Mommy bloggers, TV stations, newspapers, and parenting influencers.

* The report were forwarded to buyers retail and online stores including Amazon, Walmart, and Target. Amazon features Seal winners on product pages.

* Each report were featured on TNPC’s website as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

HOW IT WORKS

 

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period Testing Begins Submission Deadline Testing Ends Report Issued
SPRING ’23 February 15th March 10th April 24th May 10th
FALL ’23 June 1st June 23rd July 31st August 16th
HOLIDAY ’23 September 1st September 22nd October 30th November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

To submit a product click here.

HOW IT WORKS

A Seal of Approval review involves a multi-step process conducted over an eight-week period.

Parents and children, experience and review submitted products and services either already released or coming to market.

Participants fill out questionnaires for each product or service they test. They score based on 13 levels of criteria including quality, appeal, design, price, packaging, directions, desirability, stimulation, replay factor and more. Results are based on both statistical averaging and comments received by testers.

There are three testing periods each year:

Report Period

SPRING '24

FALL ‘24

HOLIDAY ‘24

Testing Begins

February 15th

June 1st

September 1st

Submission Deadline

March 13th

June 23rd

September 24th

Testing Ends

April 26th

July 31st

October 31st

Report Issued

May 14th

August 15th

November 15th

Each submission must be accompanied by a $295 product testing fee (we offer multiple submission discounts). This fee covers the cost of testing, nothing more. It is non-refundable and has no bearing on the result of the testing. Additionally, we require three samples of the product or access codes for online submissions.

FYI about the Seal of Approval

* Winners of the Seal will be announced in a media release which is distributed to over 4700 media outlets including Facebook, Mommy bloggers and TV station websites.

* The report is forwarded to buyers at over 350 major retail and on-line stores including Amazon, Walmart and Target. Amazon features Seal winners on product pages.

* Each report is featured at TNPC’s web site as well as TNPC’s Twitter & Instagram accounts and Facebook Page.

* Links to company websites and a license to utilize the trademarked Seal of Approval artwork on marketing, packaging and web design are available exclusively to Seal winners for additional fees.

* Submitting a product does not secure or guarantee being awarded a Seal of Approval

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